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Falken returns to NLS and the 24H Nürburgring competition with a new Porsche model

2023-03-23
Falken Motorsports has announced its return to the NLS (Nürburgring Langstrecken Series) and to the 24 Hours of Nürburgring competition with two new Porsche 911 GT3 R (992), and it promises another action and adrenaline-packed season in Nordschleife.

The new 911 GT3 R (992) follows the Porsche 911 GT3 R (991.2), with which Falken has been competing since 2018. In its 991.2 seasons, Falken achieved multiple victories and podiums on the exhausting Nürburgring Nordschleife track, including two great victories during the 2022 season in the prestigious 6-hour and 12-hour endurance races of the NLS.

The 2023 season will be the thirteenth for Falken as part of the Porsche customer team. Falken’s relationship with the German brand began in 2011 and has since been successful. In addition to achieving good results in the NLS (formerly VLN), together in the 24 Hours of Nürburgring, Falken and Porsche presented multiple results in the Top 10, including a 4th overall in the 2021 edition.

Falken's motorsports team already has experience using the new car, since it was the first Porsche customer team in the world to compete in NLS 8 in last October.

"We are very happy to return to Nordschleife in 2023 as a Porsche customer team and to compete with the new 911 GT3 R," says Stefanie Olbertz, Falken’s motorsport manager. "The new model is a huge breakthrough in performance and design and we look forward to returning to the track and fighting for victory in the new NLS season at the 24 Hours of Nürburgring".

This renewal reinforces the quality and performance of the brand products in one of the most demanding endurance races in the world. Soon, Falken Motorsports will announce its plans and goals for the 2023 season.

Falken Tyre Europe GmbH is the European subsidiary of Japanese tyre manufacturer Sumitomo Rubber Industries Ltd. The tyre manufacturing is spread through 12 production sites, with over 116 million tyres sold annually. 
From its headquarters in Offenbach am Main, the company markets and distributes a full range of tyres for cars, SUVs, light trucks, and trucks, as original equipment and for the entire European replacement market. Falken Tyre Europe has a distribution network of approximately 8,000 partners across Europe that handles the sale and assembly of its premium products. All Falken factories comply with ISO 9001, IATF 16949, and ISO14001 environmental standards.

In Portugal, the Falken brand is exclusively represented by Alves Bandeira Tyres, being completely aligned with Falken Tyres Europe, which has been reflected in the constant growth of sales and in the increase of brand awareness over the years.
The success of the results achieved is directly linked to the strategy designed for the national market, which highlights the implementation of the AB Partner Falken Program, which now has approximately 200 partners, and whose main advantages are:

-  Geographical protection with a differentiated price;
-  Access to an exclusive brand loyalty program;
-  Special discounts on various products (lubricants, parts, and batteries);
- A national brand communication and activation plan, with Ambassador Filipe Albuquerque, one of the best Portuguese pilots ever;
- Among other advantages.

In addition to this set of exclusive advantages, AB Tyres guarantees a constant stock in the entire range and measures and offers its partners a 5-year warranty on all Falken tyres.

For more information about the Falken AB Partner Program in Portugal, please contact our AB Tyres sales team at: support@abtyres.pt or +351 231 244 244.

In case you want to replace your car tyres, find your nearest Falken partner at www.falkenpneus.pt.
Falken returns to NLS and the 24H Nürburgring competition with a new Porsche model

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